Hyatt was crowned winner in our new Best Hotel Brand category at the micebook Awards last month. We share highlights from the winning entry… Hyatt’s impressive portfolio features more than 1,250 hotels in 75 countries across six continents, and meeting and events are a huge focus for the group.
The event industry’s reliance on data to help it plan for the future, increase its resilience, manage risk and justify investment decisions, is growing year on year.
The engagement and access that The Power of Events (UK) has across all 7 sectors of the industry, enables data gathering and in-depth research projects to be delivered confidently and consistently. This will be primarily facilitated through the new insight app to be launched on 28th Sep 2023.
By bringing the industry and university partners together, research projects will be designed to deliver real benefits to the industry in terms of trend analysis, insights and performance improvements.
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