
New virtual platform offers digital twin of exhibitions
A new platform, EXPO360, is aiming to transform the world of in-person exhibitions by offering digital twins of showfloors.
EXPO360, headed up by former BBC, SKY and ITV programme maker Alan Tisch, provides a full 360-degree capture of an exhibition, with exhibitors able to promote their stands by adding rich media, interactive “hotspots” for their products and services. It has been launched following a pilot with Montgomery Group’s fabricator and installer trade event FIT Show.