Playing the field: Ten new festivals for 2023
Fresh from 2022’s massive bounceback for the live business, it’s no surprise that this year is seeing a wealth of new arrivals on the international festival scene.
Here, IQ previews ten of those inaugural events to learn what unique traits each has to lure consumers to buy tickets, and why their creators have decided that now is the right time to open the gates in what many consider to be an already over-saturated marketplace.